Sustainable Consumer Goods
The Bioland market partners have founded a further association as a subdivision of the Bioland association: the Bioland Partner association. This is intended to ensure that manufacturers, processors and traders are more closely integrated into the association’s work.
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Andreas Schweikert, agriculture officer of the digital association Bitkom, on the interaction between ecology and technology and the challenges that digital developments bring with them in agriculture – such as the serious danger from hackers.
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Inga Günther, managing director of Ökologische Tierzucht GmbH (ÖTZ), is committed to the rearing of male chicks. For her, animal and nature conservation is always to be seen in a cycle. This is in line with the ÖTZ, a co-operation between Demeter and Bioland.
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In an interview, Nadja Holland, Regional Director Market DACH at Weleda AG, explains which product groups benefit from Corona, how Weleda intends to further increase the proportion of organic products and why sustainable packaging for natural cosmetics is a particular challenge.
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Katherine Hauck is doing her doctorate on the acceptance of organic wine in Germany. She has discovered that young people usually buy it only by chance. However, explanations about the cultivation and processing of the organically produced wine increase the willingness to buy.
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In an interview, Bioland President Jan Plagge reports on the positive effects and challenges of the Corona pandemic, strategies with regard to climate change – especially the increasing drought – and the initiative for the breeding of dual-purpose chickens.
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Peter Röhrig, Managing Director of the Bund Ökologische Lebensmittelwirtschaft, advocates that the new basic organic regulation should not come into force until January 2022. The virus crisis would make it impossible to implement the already delayed schedule. The signals are positive.
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Prof. Dr. Otmar Seiber of the research group Agricultural and Regional Development Triesdorf GbR (ART) advocates the revaluation of regional products in order to stop the creeping loss of agricultural land.
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Posters, social media and a cinema spot – “Eco instead of ego” (Öko statt Ego) is gaining momentum. Kathrin Jäckel, head of the campaign office at BNN, answers questions about measures and expectations.
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